Do Notes in AP have SEO value (2-part question)

May 12, 2011

Part 1:  My client wants to include a transcript to go with videos embedded in a presentation built with Articulate Presenter.  The AP presentation will be published to the web.  The main purpose of including the transcript would be for SEO value.  Am I correct in thinking that we can place the transcript in the Notes section of the respective slides and have that content be indexed for SEO purposes?  

Part 2:  If the transcripts are placed in the Notes section of the respective slides AND we turn OFF (deselect) the option to display the Notes tab in the Player template, will the content of the transcript still be indexed for SEO?

4 Replies
Brian Batt

Hi Mel,

The notes data is saved in an XML file that is called by the various SWF files in the presentation.  In the past, Google was unable to index this information.  However, they recently updated their algorithm so that they can read XML data that is called by SWF files.

To date, when Google encounters SWF files on the web, we can:

  • Index textual content displayed as a user interacts with the file. We click buttons and enter input, just like a user would.
  • Discover links within Flash files.
  • Load external resources and associate the content with the parent file.
  • Support common JavaScript techniques for embedding Flash, such as SWFObject and SWFObject2.
  • Index sites scripted with AS1 and AS2, even if the ActionScript is obfuscated. Update on June 19, 2009: We index sites with AS3 as well. The ActionScript version isn't particularly relevant in our Indexing process, so we support older versions of AS in addition to the latest.

With that being said, I ran a few tests and I wasn't able to verify that Google can see this data in published Articulate files.  So, you may need to do some testing to verify this.

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