As a prospctive ID, I want to start up my own business but I have some fears about starting my own business
Hi, This is my first post. First of all I want to say that I am learning great things with the help of this great community.
I am 3th grade undergraduate student in Instructional Design and Educational Technology. I will be graduated next year. After that, I have dream of starting my own company. But here is things that I fear and I don't know the answers because I am away from business.
1) I know very well instructional design, and theories about them and pedegogical theories. I also took the courses Educational Psychology etc. But as you know, I am not a subject matter expert, so I will need two business partners, who will be a SME and a graphic designer, for creating e-learning courses. Let me say I found an expert, and we use Articulate Storyline or other Rapid Authoring Tools(by the way I know Flash, Edge Animate but I don't have any expertise in programming) to create SCORM or Tic Can compliant courses. Do we need to have our own LMS or do we have to be partner with and LMS vendor to sell our course to companies? Actually, I want to focus only to content creation by using rapid authoring tools. Can I sell the courses that are created by Articulate or other authoring tools to companies? Or should I use HTML/CSS/Java/Java Script/Objective-C for content creation? These requires a lot of time and expertise which I don't have. Courses built with these techniques are also expensive, how can I sell expensive courses?
2) Unfortunately, courses that are built with articulate or other authoring tools are not mobile compliant, they look unprofossional in mobile devices. Articulate Mobile Player also is not work properly so I cannot design courses for business to sell them. But, I don't have any time and desire to learn programming(It also requires to know XML- other geek things) How can I solve this problem?
3) Is there any profossional and working solution to distribute courses that are built with Rapid Authoring tools on mobile devices? I want them to look like native application, not browser-like course.
4) How can I sell my courses to companies? Should I prepare a brochure or Do they allow time to me to tell about my courses? What are your suggestions about marketing and selling? Unfortunately, I don't have a bussiness network. As a newbie, do they buy my products? For example, some companies have their LMS and their LMS vendors also sells their courses(terrible courses) to these companies. Do these companies buy my products? . How do these e-learning companies find customers? Many of them sell LMS with courses, but what about the companies that are only specialized on content creation?
OMG, it is too long. I am sorry. Thank you