16 Comments
Chris Barnett
TJ Barber

I have been at many eLearning agencies and estimating seat time is always a massive, complex hurdle. I would suggest using a calculation based on content and complexity over anything built in or averaged from users so that you're estimates are consistent, demonstrable, and replicatable. Also I would say that 300 is extremely high for an average reading speed, it's closer to 250 for fun easy reading, 150-200 for educational reading at the learners appropriate understanding level, and 100-150 for complex topics that the leaner has low familiarity with. For word count estimation I would suggest using http://touchcalc.com/calculators/mergener If you have video you would need to add that on top, images would need to be accounted for in the wordcount or complexity. A diagram could have... Expand