Example
RISKY RICK
For this OSHA eLearning Challenge, I wanted to move away from a traditional “click-next” compliance experience and explore a more cinematic, behaviour-driven approach to warehouse safety training.
Rather than focusing purely on rules and hazard identification, I built the concept around a character called “Risky Rick”, an experienced warehouse operative whose confidence and familiarity with the environment lead to unsafe decisions and shortcuts.
The experience begins with a fast-paced montage sequence showing Rick carrying out increasingly risky behaviours across a warehouse setting, including:
- overreaching from a ladder
- dropping boxes
- using a forklift without checking the environment properly
- creating trip hazards with pallet wrap
- mixing chemicals carelessly
The intention was to make the learner feel like an observer watching unsafe behaviour escalate in real time, rather than simply being told what not to do.
After the montage, the experience rewinds and breaks each scenario down using freeze-frame analysis interactions. Instead of using standard multiple-choice questions, I focused on three reflective lenses:
- OBSERVE: the behaviour or warning sign
- INTERVENE: the point where action should happen
- CULTURE SIGNAL: what the behaviour suggests about wider workplace norms and accepted risk
Visually, I leaned heavily into a gritty, cinematic warehouse style using bold typography, industrial textures, high-contrast colour palettes, and dynamic OSHA-inspired graphics. The “Risky Rick” branding was designed to feel more like a behavioural safety campaign than a standard training course.
From an instructional design perspective, the project explores how storytelling, character-driven scenarios, rewind analysis, and progressive reflection can create a more immersive and memorable learning experience around workplace safety and risk awareness.
11 Replies
Sara,
This was a very creative approach to not only addressing the problem. Learners become more engaged and can take more ownership of the material presented. I love the cinematic feel to the course. Using a real "movie like" experience really pulls the learner in. I cringed when I saw him stand on that pallet! LOL! Great job!
This is a great way to get employees engaged with Safety. Being an EHS professional, I really like this approach to training. You did a really good job and very creative way to get training to the work force.
Hi Sara, wow this is exactly what iam looking for. How do you generate this video? How you designed the overlay part? with a button?
Brilliant!
Great job! I found this really interesting and engaging. We create a lot of safety trainings, and I think this could be a great way to change them up. How did you make the video?
This is great! Given enough resources, I could envision an expanded scenario where you are breaking it down step by step but you role play as the supervisor trying to home in on the appropriate timing / response. You could add another 10-15 seconds before the incident in the replay that way you get a chance to stop and teach Rick.
Well done, love the cinema style and catch name! Had my attention. I'd also like to know how you made the video sequence.
Wow, this is really well done! It made me laugh several times, which really helped me connect with the content—especially since it would usually be quite serious.
Since this was created for the OSHA Learning Challenge, I understand that you may not be able to share how learners actually reacted to this approach.
But what do you think—how would they respond to it?
Love this! It's short enough to keep my attention but long enough to cover the relevant points. I really like the design of watching the video through and then revisiting with engagement options.
Nicely done.Really fabulous work!
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