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Instructional Design Basics for E-Learning Development
If you’re a newcomer to the field of e-learning or instructional design (ID), you might feel overwhelmed by the amount of information available online regarding the various ID models and all the different learning theories. Where to start?
First, it’s a good idea to understand exactly what instructional design is. In simple terms, it’s the practice of making learning experiences effective, interesting, and engaging for a learner. Anyone can create an e-learning project, but a skilled instructional designer will build e-learning that meets the learning objectives and needs of the audience.
You’ll be happy to know that there are some basic guiding principles of ID that can provide a good starting point for your first e-learning project, and can help you make your training more meaningful for your learners. In fact, even if you’re an experienced pro, you can apply these instructional design basics to tighten up your course.
Know Your Audience
Analysis is a big part of the instructional design discipline. You might analyze a variety of factors—but always make sure one of them is your audience. You need to know exactly who you’re designing your training for in order to develop a successful e-learning program.
Ask yourself, and your client:
Who are your learners and what are their needs?
Are they computer-savvy or completely nontechnical?
How much do they already know about the topic at hand?
Knowing who your learners are and where they are coming from will help you decide how to develop content that best meets their needs. For more specific tips on how to do an e-learning audience analysis, check out this article: How to Do an E-Learning Audience Analysis.
Separate “Need to Know” from “Nice to Know”
Another key ID task is to distinguish need-to-know information from nice-to-know information. You should omit superfluous information that doesn’t help learners do their jobs or tasks.
When you’re deciding what information to include in your course, ask yourself:
Is this critical?
Will the learners ever need to know this to do their job?
If they don’t know this, what would be the impact?
If the information falls into the nice-to-know category, leave it out. For example, if you’re designing an e-learning course on how to reply to a vendor e-mail, you don’t need to include a huge section on the background of your organization and its employees, or the history of e-mail. Just stick to teaching learners what they need to know to write effective vendor emails.
There’s no need to reinvent the wheel when it comes to designing your e-learning projects. To simplify the process for you, we’ve included a basic framework for e-learning courses:
Welcome: Welcome your learners to the course
Instructions: Explain how they will navigate the course, which buttons they need to click, etc.
Introduction: Tell learners why they are taking the course, and what benefits they’ll receive by completing it.
Objectives: Outline the specific course objectives, so learners have a good sense of what’s ahead.
Content: Build your main course content here. Depending on the length, you might chunk it into lessons, each with its own intro, content, assessment, and summary.
Assessment: Give learners an assessment to see whether they’ve actually learned the material.
Summary: Revisit the course objectives you stated up front.
Resources: Offer additional content or resources that reinforce the course material.
Exit: Give final instructions on how to exit the e-learning course.
Most e-learning courses follow this general flow. Keep in mind, this flow doesn’t prevent you from building decision-making scenarios that branch learners to specific content based on what they know; you’ll just do that within the content section. If this all feels a little nebulous, pop on over to this article to see some concrete examples: Basic Elements of an E-Learning Course.
More Resources
If you follow these simple tips, you’ll be on your way to designing stellar courses right from the start. But if you want to dig deeper and learn more about ID practices, check out these great resources:
Follow us on Twitter and come back to E-learning Heroes regularly for more helpful advice on everything related to e-learning. If you have any comments, please share them below.
This article is part of our E-Learning 101 e-mail course, a series of expertly curated articles that’ll help you get started with e-learning—delivered right to your inbox. You’re only a click away from becoming an e-learning pro! Sign up here to enroll.
I hope you won't be offended at my critique. First, let me say, I am very visually oriented. What originally drew me to Articulate was its focus on the visual and away from the simply verbal. Tom Khulmann's blogs taught me so much about moving away from bullet points and words in PowerPoint to saying the same thing with visuals. I was tehn drawn into the Articulate Heros community because of the visual templates that were avaialable. Ultimately, I purchased Articulate Storyline. I am thoroughly enjoying the new downloads being offered and templates being created as free learning tools. My point here is unfortunately, it appears your new Heroes rollout has gone back to massive amounts of words, with a multitude of bullet points, and very limited visuals. I am going to work my way through th... ExpandI hope you won't be offended at my critique. First, let me say, I am very visually oriented. What originally drew me to Articulate was its focus on the visual and away from the simply verbal. Tom Khulmann's blogs taught me so much about moving away from bullet points and words in PowerPoint to saying the same thing with visuals. I was then drawn into the Articulate Heros community because of the visual templates that were avaialable. Ultimately, I purchased Articulate Storyline. I am thoroughly enjoying the new downloads being offered and templates being created as free learning tools. My point here is unfortunately, it appears your new Heroes rollout has gone back to massive amounts of words, with a multitude of bullet points, and very limited visuals. I am going to work my way through the different sections, but I feel that your new Heroes section has taken a GIANT leap backwards into the old death by bullet points. I'm afraid this new style would not have caused me to purchase Articulate Sttpryline. Sorry, but that's my perspective.
This worked for me - short and sweet (as in "on the sweet spot" - i.e. on topic) with links to more detail if wanted. (And - I absolutely love the top graphic.)
As someone new to EL development, I'm looking forward to the others in this series. Thanks.
This really worked for me too. It's simple and straight to the point. I suppose some visual element could have been added to it as John said, but still very good.
I'm in agreement with John. I don't think I will ever count myself as a "fan" of SL (I used it because I had to, to be honest), but he raises some good points here.
In your defense, Nicole, I acknowledge that you have made the assumption that elearning is the preferred method but Instructional Design has nothing to do with the tools used to produce a solution. In fact, a methods & media analysis will determine what the learners are going to use for to achieve their objectives.
While learner needs are important (think "empathy") the business requirements are always going to drive what your solution looks like. These may encompass specific performance or preferred behaviours and they form the basis for learning objectives.
Also, the basic building block of instructional design is "activity". As John said, he's perceiving a lot of words and bullet points, and that's "content", which should be secondary or even tertiary to the activity. Immerse the learner in visuals and tasks, not reading. Finally, while sequence may be an important thing it is not the only thing. Workflows may be non-linear and whatever solution an ID comes up with must reflect that. Once the ID gets into the development phase they can establish seamless assessment activities so the learner is learning by doing.
This is why I like this forum: lots of discussion from different and educated perspectives - and as a newbie, ideas are valuable.
Maybe wrong (was once - thought I was and wasn't :~)) but my instincts are suggesting that the differences here are apples and pears - blog vs. el.
When I read a blog I am just parsing ideas for my own context. When I take an EL course, I am expected to develop specific skills, attitudes, and behavior. So for me, this was just write!
I have to admit, my first evaluation of the visual of the new Heroes roll out was negative. I'm working through the different "blocks" and it seems to be an interesting layout. When I learned under which block the old things I liked are located I'm OK with the current layout. I'm still not a big fan of the flat look though. I'll have to try developing a flat look course to see if I can generate a taste for it.
This is the new part of the beginning training? Just wondering. I just signed up tonight. Not what I expected. I thought I'd see the product being used as an Intro. Ah, well, I'm patient. We'll see.
Good point and thanks for the tip, Michael! All of the videos we do now tend to be software related but might be nice to make some more general knowledge videos as well. Thanks for leaving a comment!
Thanks for this. I am a visual kinaesthetic learner generally, but I did take a lot from the succinct nature of this blog. Thanks for the simple course structure too. Great reference tool.
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\n
If you’re a newcomer to the field of e-learning or instructional design (ID), you might feel overwhelmed by the amount of information available online regarding the various ID models and all the different learning theories. Where to start?
\n
First, it’s a good idea to understand exactly what instructional design is. In simple terms, it’s the practice of making learning experiences effective, interesting, and engaging for a learner. Anyone can create an e-learning project, but a skilled instructional designer will build e-learning that meets the learning objectives and needs of the audience.
\n
You’ll be happy to know that there are some basic guiding principles of ID that can provide a good starting point for your first e-learning project, and can help you make your training more meaningful for your learners. In fact, even if you’re an experienced pro, you can apply these instructional design basics to tighten up your course.
\n
Know Your Audience
\n
Analysis is a big part of the instructional design discipline. You might analyze a variety of factors—but always make sure one of them is your audience. You need to know exactly who you’re designing your training for in order to develop a successful e-learning program.
\n
Ask yourself, and your client:
\n
\n
Who are your learners and what are their needs?
\n
Are they computer-savvy or completely nontechnical?
\n
How much do they already know about the topic at hand?
\n
\n
Knowing who your learners are and where they are coming from will help you decide how to develop content that best meets their needs. For more specific tips on how to do an e-learning audience analysis, check out this article: How to Do an E-Learning Audience Analysis.
\n
Separate “Need to Know” from “Nice to Know”
\n
Another key ID task is to distinguish need-to-know information from nice-to-know information. You should omit superfluous information that doesn’t help learners do their jobs or tasks.
\n
When you’re deciding what information to include in your course, ask yourself:
\n
\n
Is this critical?
\n
Will the learners ever need to know this to do their job?
\n
If they don’t know this, what would be the impact?
\n
\n
If the information falls into the nice-to-know category, leave it out. For example, if you’re designing an e-learning course on how to reply to a vendor e-mail, you don’t need to include a huge section on the background of your organization and its employees, or the history of e-mail. Just stick to teaching learners what they need to know to write effective vendor emails.
There’s no need to reinvent the wheel when it comes to designing your e-learning projects. To simplify the process for you, we’ve included a basic framework for e-learning courses:
\n\n
Welcome: Welcome your learners to the course
\n
Instructions: Explain how they will navigate the course, which buttons they need to click, etc.
\n
Introduction: Tell learners why they are taking the course, and what benefits they’ll receive by completing it.
\n
Objectives: Outline the specific course objectives, so learners have a good sense of what’s ahead.
\n
Content: Build your main course content here. Depending on the length, you might chunk it into lessons, each with its own intro, content, assessment, and summary.
\n
Assessment: Give learners an assessment to see whether they’ve actually learned the material.
\n
Summary: Revisit the course objectives you stated up front.
\n
Resources: Offer additional content or resources that reinforce the course material.
\n
Exit: Give final instructions on how to exit the e-learning course.
\n\n
Most e-learning courses follow this general flow. Keep in mind, this flow doesn’t prevent you from building decision-making scenarios that branch learners to specific content based on what they know; you’ll just do that within the content section. If this all feels a little nebulous, pop on over to this article to see some concrete examples: Basic Elements of an E-Learning Course.
\n
More Resources
\n
If you follow these simple tips, you’ll be on your way to designing stellar courses right from the start. But if you want to dig deeper and learn more about ID practices, check out these great resources:
Follow us on Twitter and come back to E-learning Heroes regularly for more helpful advice on everything related to e-learning. If you have any comments, please share them below.
\n
This article is part of our E-Learning 101 e-mail course, a series of expertly curated articles that’ll help you get started with e-learning—delivered right to your inbox. You’re only a click away from becoming an e-learning pro! Sign up here to enroll.
","body@stringLength":"7873","rawBody":"
\n
If you’re a newcomer to the field of e-learning or instructional design (ID), you might feel overwhelmed by the amount of information available online regarding the various ID models and all the different learning theories. Where to start?
\n
First, it’s a good idea to understand exactly what instructional design is. In simple terms, it’s the practice of making learning experiences effective, interesting, and engaging for a learner. Anyone can create an e-learning project, but a skilled instructional designer will build e-learning that meets the learning objectives and needs of the audience.
\n
You’ll be happy to know that there are some basic guiding principles of ID that can provide a good starting point for your first e-learning project, and can help you make your training more meaningful for your learners. In fact, even if you’re an experienced pro, you can apply these instructional design basics to tighten up your course.
\n
Know Your Audience
\n
Analysis is a big part of the instructional design discipline. You might analyze a variety of factors—but always make sure one of them is your audience. You need to know exactly who you’re designing your training for in order to develop a successful e-learning program.
\n
Ask yourself, and your client:
\n
\n
Who are your learners and what are their needs?
\n
Are they computer-savvy or completely nontechnical?
\n
How much do they already know about the topic at hand?
\n
\n
Knowing who your learners are and where they are coming from will help you decide how to develop content that best meets their needs. For more specific tips on how to do an e-learning audience analysis, check out this article: How to Do an E-Learning Audience Analysis.
\n
Separate “Need to Know” from “Nice to Know”
\n
Another key ID task is to distinguish need-to-know information from nice-to-know information. You should omit superfluous information that doesn’t help learners do their jobs or tasks.
\n
When you’re deciding what information to include in your course, ask yourself:
\n
\n
Is this critical?
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Will the learners ever need to know this to do their job?
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If they don’t know this, what would be the impact?
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If the information falls into the nice-to-know category, leave it out. For example, if you’re designing an e-learning course on how to reply to a vendor e-mail, you don’t need to include a huge section on the background of your organization and its employees, or the history of e-mail. Just stick to teaching learners what they need to know to write effective vendor emails.
There’s no need to reinvent the wheel when it comes to designing your e-learning projects. To simplify the process for you, we’ve included a basic framework for e-learning courses:
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Welcome: Welcome your learners to the course
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Instructions: Explain how they will navigate the course, which buttons they need to click, etc.
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Introduction: Tell learners why they are taking the course, and what benefits they’ll receive by completing it.
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Objectives: Outline the specific course objectives, so learners have a good sense of what’s ahead.
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Content: Build your main course content here. Depending on the length, you might chunk it into lessons, each with its own intro, content, assessment, and summary.
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Assessment: Give learners an assessment to see whether they’ve actually learned the material.
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Summary: Revisit the course objectives you stated up front.
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Resources: Offer additional content or resources that reinforce the course material.
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Exit: Give final instructions on how to exit the e-learning course.
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Most e-learning courses follow this general flow. Keep in mind, this flow doesn’t prevent you from building decision-making scenarios that branch learners to specific content based on what they know; you’ll just do that within the content section. If this all feels a little nebulous, pop on over to this article to see some concrete examples: Basic Elements of an E-Learning Course.
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More Resources
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If you follow these simple tips, you’ll be on your way to designing stellar courses right from the start. But if you want to dig deeper and learn more about ID practices, check out these great resources:
Follow us on Twitter and come back to E-learning Heroes regularly for more helpful advice on everything related to e-learning. If you have any comments, please share them below.
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This article is part of our E-Learning 101 e-mail course, a series of expertly curated articles that’ll help you get started with e-learning—delivered right to your inbox. You’re only a click away from becoming an e-learning pro! Sign up here to enroll.
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I hope you won't be offended at my critique. First, let me say, I am very visually oriented. What originally drew me to Articulate was its focus on the visual and away from the simply verbal. Tom Khulmann's blogs taught me so much about moving away from bullet points and words in PowerPoint to saying the same thing with visuals. I was tehn drawn into the Articulate Heros community because of the visual templates that were avaialable. Ultimately, I purchased Articulate Storyline. I am thoroughly enjoying the new downloads being offered and templates being created as free learning tools. My point here is unfortunately, it appears your new Heroes rollout has gone back to massive amounts of words, with a multitude of bullet points, and very limited visuals. I am going to work my way through th... ExpandI hope you won't be offended at my critique. First, let me say, I am very visually oriented. What originally drew me to Articulate was its focus on the visual and away from the simply verbal. Tom Khulmann's blogs taught me so much about moving away from bullet points and words in PowerPoint to saying the same thing with visuals. I was then drawn into the Articulate Heros community because of the visual templates that were avaialable. Ultimately, I purchased Articulate Storyline. I am thoroughly enjoying the new downloads being offered and templates being created as free learning tools. My point here is unfortunately, it appears your new Heroes rollout has gone back to massive amounts of words, with a multitude of bullet points, and very limited visuals. I am going to work my way through the different sections, but I feel that your new Heroes section has taken a GIANT leap backwards into the old death by bullet points. I'm afraid this new style would not have caused me to purchase Articulate Sttpryline. Sorry, but that's my perspective.
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This worked for me - short and sweet (as in \"on the sweet spot\" - i.e. on topic) with links to more detail if wanted. (And - I absolutely love the top graphic.)
As someone new to EL development, I'm looking forward to the others in this series. Thanks.
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This really worked for me too. It's simple and straight to the point. I suppose some visual element could have been added to it as John said, but still very good.
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I'm in agreement with John. I don't think I will ever count myself as a \"fan\" of SL (I used it because I had to, to be honest), but he raises some good points here.
In your defense, Nicole, I acknowledge that you have made the assumption that elearning is the preferred method but Instructional Design has nothing to do with the tools used to produce a solution. In fact, a methods & media analysis will determine what the learners are going to use for to achieve their objectives.
While learner needs are important (think \"empathy\") the business requirements are always going to drive what your solution looks like. These may encompass specific performance or preferred behaviours and they form the basis for learning objectives.
Also, the basic building block of instructional design is \"activity\". As John said, he's perceiving a lot of words and bullet points, and that's \"content\", which should be secondary or even tertiary to the activity. Immerse the learner in visuals and tasks, not reading. Finally, while sequence may be an important thing it is not the only thing. Workflows may be non-linear and whatever solution an ID comes up with must reflect that. Once the ID gets into the development phase they can establish seamless assessment activities so the learner is learning by doing.
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This is why I like this forum: lots of discussion from different and educated perspectives - and as a newbie, ideas are valuable.
Maybe wrong (was once - thought I was and wasn't :~)) but my instincts are suggesting that the differences here are apples and pears - blog vs. el.
When I read a blog I am just parsing ideas for my own context. When I take an EL course, I am expected to develop specific skills, attitudes, and behavior. So for me, this was just write!
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I have to admit, my first evaluation of the visual of the new Heroes roll out was negative. I'm working through the different \"blocks\" and it seems to be an interesting layout. When I learned under which block the old things I liked are located I'm OK with the current layout. I'm still not a big fan of the flat look though. I'll have to try developing a flat look course to see if I can generate a taste for it.
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This is the new part of the beginning training? Just wondering. I just signed up tonight. Not what I expected. I thought I'd see the product being used as an Intro. Ah, well, I'm patient. We'll see.
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Great tips!
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Good material, but it also should have been presented in a quick, clever, brief video. I don't always want to wade through words on a screen.
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Good point and thanks for the tip, Michael! All of the videos we do now tend to be software related but might be nice to make some more general knowledge videos as well. Thanks for leaving a comment!
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Didn't realize I'd get are response to my comment, so thanks.
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Thanks for this. I am a visual kinaesthetic learner generally, but I did take a lot from the succinct nature of this blog. Thanks for the simple course structure too. Great reference tool.
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