Forum Discussion
What does engagement mean to you...?
This is a great question! Great to see all the tips.
When I have someone say they'd like to see more engaging course, it can feel ambiguous. I'll dig a little deeper and ask them what would make a course engaging to them? Or, tell me when you were most engaged in a digital course?
This removes the guesswork or assumptions. In the conversation, I share that having learners practice the actions they want them to perform throughout a realistic story based practice scenario--really engages the learner.
So I ask the SME the actions the leaner needs to perform, find out the consequences, what good and bad looks like, and challenges they face each day.
Instructional and LXD takes both science and creative art. With social media channels like YouTube, people seek learning relevant, when they need it (familiar right?), and entertaining (aka engaging) but now the stakes are even higher. The commodity is Attention.
Your SMEs want engaging courses and behavior change. Find out what that looks like to them. With Edutainment on social media, we need to consider a social media mindset.
I find making the learning story based (on the learner's reality) is very engaging. I'll interweave some cinematic video elements to set the mood. And keep it moving in short lively bursts.
I keep inspiring myself. See Vyond's spring masterclass recording with Rachel Kisela sharing how to get off the charts engagement.
- Noele_Flowers6 months agoStaff
CydWalker_mwhc I love the strategy of turning the question back to the asker. Thanks for chiming in and sharing. Something about your response makes me feel like you might have a lot to contribute to this conversation on needs analysis, too!
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