Forum Discussion
Freelancers -- where do you find most of your work?
I know that question is sort of like where's your favorite fishing hole. Hi, all -- I've been a freelancer for about a year and a half now, and for the first time, things are slow. I guess I'm on t...
Holly MacDonald said:
Great, just switch your focus from you to your prospective customers and you're there.
Who are your prospective customers (who is your product/service FOR) and what pain are you solving for them (using these skills/attributes).
Take the WRITING one - if your prospective customers are health care providers, maybe they care about the precision of the writing b/c clear communication saves lives.
Take the VOICE OVER/AUDIO EDITING one - if your prospective customers are retail banking organizations - maybe they care about reaching employees who are multi-tasking or rolling out new products faster, so you offer engaging voice overs (and add some stats about how it increases learning) or guarantee fast turnaround, to enable them to get to market faster.
GRAPHIC DESIGN - manufacturing - maybe they care about good graphic design as a form of communication b/c they have employees who don't speak or read English as first language, and you demonstrate the effectiveness of your craft.
You get the point, I'm sure. It's not about you, it's about them (your customers/clients).
Anytime I get preachy, just tell me. The hard part of getting/giving feedback in this kind of forum is I have no idea if anyone's eyes are rolling!
Holly
PS - feel free to steal my niche idea, just make it yours. I wouldn't have posted it in a public forum if I thought it was my secret sauce.
Ohhhh.... you mean it's not all about me and my needs? (he writes with sarcasm) Seriously, I like that angle: how do your strenghts solve their problems.
