How we built a customer simulation
Nov 08, 2013
My company had to build a course on sales skills for an airline retail chain. To make things more relevant for the learners, we decided to add a branching scenario game. We used basic PowerPoint assets and Presenter. Here's what we created: https://dl.dropboxusercontent.com/u/11433463/branching_demo2/player.html
This is a short sample from a much larger 5-chapter game. If you're interested, here's the branching script for one such chapter: https://dl.dropboxusercontent.com/u/11433463/branching_demo2/articulate-script.PNG
The client loved it, and it was easy to build in PowerPoint+Presenter. However, the end result suffered from a number of issues:
- not being able to see the branching structure (like the above chart) lead to errors (wrong links and broken links)
- manual work of moving changes to the script in Excel into the actual course - reviews were painful
- overall "PowerPointy" feel because each page was just it - a separate page
- having to re-publish the whole presentation for each little change
So later we built many more games (another sample), tried other tools, and even invested into a Flash-based engine. Lastly, we tried Storyline, but the main issues still remained.
We spoke to a lot of people and found they had similar problems. So we solved it with BranchTrack.com (yes, you knew I was going to pitch something, didn't you?)
You can look at the customer dialogue game that was built in just a few minutes here:http://www.branchtrack.com/projects/on029pq6
I am pretty sure that it is really easy to integrate such dialogue into Articulate Storyline/Presenter as a Web Object, but I haven't tried it yet. If anyone could try doing this and share the results, this would be just super. I would also love any opinions and experiences related to building engaging customer simulations.
Thanks, and have a nice end of the week!
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