Course Interaction with Existing Website

Hi, 

My company is looking to use Storyline 360 but we are wondering how it interacts with a website. I've seen the videos and posts about how to upload a course but my question is how does it appear once you've added it? Is it just a link living on your website that takes the user to a completely different page? Or can you keep the module live within an existing website page itself? How have you integrated storyline 360 to your site visually?  

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