I am hoping I can tap into the forums creative juices. I am busy building a collection of 15-30 minute performance support e-learning modules, and I am looking for a catchy name to market the courses with. I am currently stuck on "in 15",,,
Hey Pierre! I'm sure you'll generate a lot of really creative ideas here. Are you able to provide additional specifics regarding the topic(s) of the courses?
Another option (if it fits your content style) is to go with numerics to strike a business results chord. Theme them around the time invested and number of "take aways"....
Since you are planning on building a collection of modules, there is a good potential for creating a series. What I mean by this is that you create a 'brand name'. This is very much like the 'Chicken Soup' series of books by Jack Canfield and others. Chicken soup is the identifier for the series and there are various titles like 'Chicken soup for the soul', 'Chicken soup for the teenage soul', 'Chicken soup for the preteen soul', etc.
Having been a branding and marketing guy myself, I would have created a series such that people identify it better and associate it with something. That something in your case should be the time (since you are planning 15 or 30-min modules). This is also similar to the '1-minute manager' series of books. So, it may be good to have something like:
15-minutes of wisdom: Mentoring in the workplace
15-minutes of wisdom: Performance enhancement tips, etc.
or:
The 30-minute Trance: Mentoring in the workplace (here, you are sending the audience into a trance for 30 minutes out of which they emerge having gained great insights on the topic - mentoring in this case)
12 Replies
Skill-Pills
The Secrets of xxxxxx
Who Else Wants to Leave Early?
Little-known ways to Speed up Your Data Entry...
How to get rid of nagging Excel problems...
Giving Appraisals Like a Pro...
etc.
Hey Pierre! I'm sure you'll generate a lot of really creative ideas here. Are you able to provide additional specifics regarding the topic(s) of the courses?
Hi Bruce, thanks for those great ideas.
Hi Tim, the topics initially will be for Leadership and management. So, topics such as Mentoring, having difficult conversations, etc.
HI Pierre,
Let me know if any of these might work:
Who Needs Effective Communication?
What is needed for better performance.
Mingle and collaborate
All about mentoring
Let's get to the point
Communicate accordingly
Regards,
Helena
Hi Helena,
I like "Let's get to the point"
Great! Thanks!
I copied these off something I saw before and always thought they were super-creative:
"Ignorance is Bliss: Weaving Your Way Around a Chatty Job Applicant"
"Mr. Fingerpointer Goes to Management: Investigating and Processing Harassment Complaints"
"Where's Walter? Understanding and Addressing Employee Leave Requests"
"Not So Great Expectations: Navigating the Dreaded Termination Process"
Depending on what kind of 15-30 min performance support you're talking about, but the "The Secrets of XXX" could work :P
Another option (if it fits your content style) is to go with numerics to strike a business results chord. Theme them around the time invested and number of "take aways"....
Hope this helps,
Bob
Training Tidbits
Performance Pointers
Performance Pieces
I also like a sports theme - like "Take A Lap: 15 Minutes of XX" or "Drop and Give Me 15" to play off performance improvement.
Hope that helps!
Hi Pierre,
Since you are planning on building a collection of modules, there is a good potential for creating a series. What I mean by this is that you create a 'brand name'. This is very much like the 'Chicken Soup' series of books by Jack Canfield and others. Chicken soup is the identifier for the series and there are various titles like 'Chicken soup for the soul', 'Chicken soup for the teenage soul', 'Chicken soup for the preteen soul', etc.
Having been a branding and marketing guy myself, I would have created a series such that people identify it better and associate it with something. That something in your case should be the time (since you are planning 15 or 30-min modules). This is also similar to the '1-minute manager' series of books. So, it may be good to have something like:
15-minutes of wisdom: Mentoring in the workplace
15-minutes of wisdom: Performance enhancement tips, etc.
or:
The 30-minute Trance: Mentoring in the workplace (here, you are sending the audience into a trance for 30 minutes out of which they emerge having gained great insights on the topic - mentoring in this case)
Hope this helps.
Sam
How about: Lunch-break Learning
Kind regards
Danny