optimizing gif size for microlearning
I'm new to microlearning, and I have a quick question about gif optimization for emails. My goal here is to send a microlearning "Tip of the Day" email out. I recorded a short video file on Camtasia Studio 9 with the canvas dimensions as 1260x648. I'd love to know how I can reduce the size of the gif without compromising a) the quality, and b) the learner's ability to see what is happening in the gif (this is for a step-by-step software). If you need me to do a quick Peek showing what I'm doing, or if I'm missing any information, let me know.
Thanks in advance!